The Wealth Management Advisor’s primary focus is to provide holistic planning advice and financial guidance to new, and self-sourced Mainstreet members utilizing mutual fund investment solutions. Sales efforts must be consistent with corporate vision, mission and strategic plan.
Internally the Wealth Management Advisor works in collaboration with the retail branch network and commercial lending division to ensure a team approach to member advice conversations, including providing appropriate mentoring/coaching on all wealth management products, services, and strategies –– leading to a steady stream of member referrals.
Externally, the Wealth Management Advisor will have an active community presence, building Mainstreet’s profile in the community as a professional and preferred provider of wealth management products, services, and expertise — leading to new wealth management and banking relationships.
This position requires a deep and thorough understanding of financial planning, mutual funds, the external markets, and the competition within their market.
Major Duties and Responsibilities:
- Analyze and identify the needs of members and develop recommendations, supported by financial planning tools to assist members achieve their financial goals with an emphasis on holistic advice and mutual fund sales.
- Actively engage in member conversations to uncover other product and service opportunities and refer members, when appropriate, to other departments with a goal of expanding existing member base, wallet share, and development of new profitable member relationships
- Collaborate with retail and commercial advice staff in order to achieve growth targets as set out in the credit union strategic plan
- Ensure sales processes favour and respect member objectives over sales targets
- Seek out and capitalize on referrals from all Mainstreet staff, existing members, and outside referral sources
- Assist in preparation of plans for business development within the community and drive the sales management process through programs of outside calls, in-branch promotions and other activities designed to expand the existing member base
- Recommend and host financial planning seminars, provide content for Blog and Vlog posts
- Ensure policies and procedures are followed according to established guidelines and carry out responsibilities in an ethical manner
- Perform other duties as assigned
Skills & Qualifications:
- Certified Financial Planner (CFP®), Qualified Associate Financial Planner (QAFP™), or Personal Financial Planner (PFP®) designation
- MFDA licensed or licensable
- Post-secondary diploma/degree, ideally in Commerce or Business Administration would be an asset
- Display exceptional interpersonal skills by demonstrating approachability, trustworthiness, flexibility and a strong work and service ethic
- Proven relationship management and sales effectiveness skills, able to identify member needs and match appropriate solutions
- Understanding of investment industry trends, markets and investment products
- Demonstrate results orientation in both sales and service
- Use technology to enhance productivity
- Proven networking, relationship building, client acquisition and asset gathering abilities
- Superior sales abilities (active listening, identifying business opportunities, influencing & negotiating, asking for the business)
- Outstanding communication and presentation skills
- Ability to work with minimal supervision
- Commitment to continuous education (CE credits)
- Proven organizational and time management abilities
Mainstreet Credit Union welcomes applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.