Occupation Types: Marketing/Advertising

Marketing Coordinator

We’re hiring a Marketing Coordinator!

We’re looking for a Marketing Coordinator to join the team for an up to nine-month temporary assignment with the potential of joining the team permanently. The successful candidate will be someone who has a strong desire to learn, is detail orientated, incredibly organized, a strong communicator, solutions focused, and service orientated. This is an excellent opportunity for a recent university graduate with interest in developing their skills and gaining experience in marketing.

Reporting to the Marketing & Communications Manager, the Marketing Coordinator is responsible for coordinating our involvement in community events, producing marketing materials, maintaining our website, managing content within social media presence, and general administrative and marketing duties as assigned.

Key responsibilities

Communications Liasing with external suppliers, vendors, and printers.
Support Supporting divisions and branches with marketing and communication needs.
Creative Graphic design and copy writing support to the marketing and communications team.
Community Managing community investment program activities.
Inventory Managing the promotional item inventory.

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Skills and attributes

Strong communication skills Strength in overall verbal and written communication.
Organization Excellent organization skills and attention to detail.
Interpersonal  Exceptional interpersonal skills with the team and accross the organization.
Adaptability Learning and working within various systems and technologies.
Marketing programs Proficiency in Adobe Creative Suit (InDesign, Illustrator, Photoshop), MS Office Suite (Word, Excel, PowerPoint), online content management systems, and social media management systems would be an asset.

Experience and education

  • Post-secondary education specializing in Marketing, Communications, Commerce and/or Business Management
  • Previous experience or exposure to the credit union system would be an asset

Qualified applicants should identify how their skills and experience match our requirements and email cover letter and resume to careers@aldergrovecu.ca. We thank all applicants for their interest. Only those applicants considered for an interview will be contacted.

 

Growth Marketer

Would you like to earn above average pay, maintain a strong work life balance, a flexible schedule and have the security of a career-path supported by your organization? We offer that and so much more.

THE COMPANY – Our purpose is to redefine banking by helping Canadians simplify their lives and reach their financial goals by reinvesting profits into our members, communities and our people. Now That’s Responsible Banking!

Innovation Credit Union has a bold ambition – to be the most digital, member-centric organization in our industry. We are on a journey to modernize our marketing with investments in new platforms like Adobe Experience Manager and a shift to agile ways of working.

How does one do this? Glad you asked!

THE POSITION:  The role of Growth Marketer is an exciting opportunity to help define acquisition, cross sell and engagement strategies that will accelerate growth and support in deepening our relationships with our members. In this role you will be responsible for developing new member acquisition and cross sell plans, identifying optimization opportunities and leading cross sell and engagement programs. All member strategies will be designed to support the broader Innovation Credit Union business strategies, and ensure roadmaps, plans and initiatives are developed and executed in compliance with governing regulations, internal policies, and procedures. This position reports to the Vice-President of Integrated Marketing and Data Analytics.

Visit the CAREERS page or our website to learn more about this position and to apply.  www.innovationcu.ca  Only those applications received through our job board will be considered.

SENIOR MANAGER: MARKETING & BRAND EXPERIENCE

Do you… have a solid background in marketing with proven experience and success in digital marketing, brand development and marketing communications & oversight?  Are you an experienced professional with advanced knowledge in market research, analytics, and product & strategy development?  Are you a natural leader who thrives in an ever-evolving work environment and aspires to make a positive difference each and every day?

If so… we should talk.

We currently have an opportunity to hire an experienced marketing professional to join our team as the Senior Manager Marketing & Brand Experience.  The incumbent of this role is based out of our Corporate Office in Trail.

As the Senior Manager Marketing & Brand Experience, you will lead the strategic and day to day direction of the marketing department and brand strategy.  You will coach and lead the marketing team to grow the brand, digitize and integrate new tools, technologies and channels to increase share of wallet and membership.  You will also be responsible for providing oversight on product, digital and channel design, marketing and promotions, analytics and research, communications, brand image, and community investment and engagement.

The ideal incumbent will possess:

  • Bachelor’s Degree in a related field requiring 3 to 4 years full-time study or equivalent
  • Minimum of 8 years’ progressive leadership experience in a sales and service environment with a focus on marketing and brand development
  • Advanced skills in digital marketing
  • Advanced skills in brand development, strategy, marketing communications and oversight
  • Advanced knowledge and proven experience in best practices and innovative industry developments in branding, the marketing discipline, sales and marketing communications
  • Advanced knowledge in a broad range of market research, analytics, segmentation, product development and marketing strategy development
  • Advanced knowledge in all banking channels including digital and mobile
  • Strong technical skills in HTML, CSS, SQL, Microsoft Office applications, Google Analytics, Adobe Creative Suite apps, WordPress
  • Well-developed technical knowledge of consumer tools and promotions from idea creation through to deployment
  • Strong knowledge in marketing & sales technology tools
  • Strong verbal and written communication skills
  • Strong organization & time management skills
  • Strong project management and planning skills
  • The ability to anticipate strategic business demands and effectively align people, processes, and systems so that the appropriate talent, structure, and operating models are in place
  • The ability to take a creative approach to opportunities or issues, think “outside the box” and explore unique ways to create value for members, communities, and the organization
  • The ability to courageously face new challenges and opportunities
  • The ability to execute business strategies within an uncertain, complex, and ambiguous business landscape and ensure accountability for results
  • The ability to form a deep understanding of members’ needs and to develop member-centric solutions across multiple channels that exceed their expectations
  • The ability to persuade, convince, influence, or gain the commitment of others to support an idea, adopt a specific direction, or commit to an initiative in support of the business of the credit union system
  • The ability to inspire a sense of direction and shared purpose for employees, while energizing and motivating them to advance the vision

Why work for us?

We know that our dedicated employees give us a lot and are key to our success; in return we offer a total rewards package that includes:

  • Competitive salary and benefits
  • Paid vacation, sick time and floating holidays
  • Continual training, development and coaching
  • Confidential employee and family assistance program
  • Flexible work options to support work-life balance
  • Unique staff benefits on products such as bank accounts, loans & mortgages
  • The opportunity to build a satisfying career in an organization that incorporates many leading-strategic initiatives
  • Being part of an organization that puts their community and employees first
  • Being part of a talented and dedicated team who improve our members’ financial lives

Nestled in the natural beauty of the Selkirk and Monashee mountain ranges, next to the mighty Columbia River, the Greater Trail area offers year-round activities for the outdoor enthusiast from golfing to skiing, mountain biking, kayaking, fishing, hiking and much more.  Amenities include the region’s largest hospital, Selkirk College and an aquatic and leisure centre, all surrounded by inviting neighbouring communities. Affordable, safe and volunteer-oriented communities provide all the modern technology and amenities to keep you connected. Here you will find outstanding opportunities for living life well and to its fullest.

For more information about the Greater Trail region, please visit imaginekootenay.com

For more information about Kootenay Savings, please visit www.kscu.com

Please apply online through the careers section of our website at www.kscu.com to upload your resume and complete the application questions.

Closing date:  April 2, 2021

We thank all applicants for their interest; however only short listed applicants will be contacted.

Digital Marketing & Content Specialist

Do you…have digital marketing experience and thrive in an ever-evolving work environment? Are you a motivated self-starter with knowledge and experience in digital and web content design, web metrics and digital analytics? Do you have a proven track record in building engagement and online sales? Are you known for your ability to deliver effective and innovative digital campaigns?

If so… we should talk.

We’re currently seeking an experienced Digital Marketing & Content Specialist to join our Marketing department team.

Reporting directly to the Senior Manager Marketing & Brand Experience, you are responsible for developing, implementing, maintaining, and tracking communications and promotions across a variety of digital channels to uphold a strong digital presence and growth of the brand.

You will work with stakeholders to design, create, and deliver marketing programs to support the growth of Kootenay Savings services and products and will also provide strategic analysis and insight on overall content management.

This position is based out of our Corporate Office in Trail, BC, however remote work options may be considered.

The ideal incumbent will possess:

  • Marketing or Media Certificate, diploma or degree in digital media, communications, marketing or other related discipline
  • Minimum 3 years of job-related experience in the digital media and/or marketing field that includes:
    • Creating digital content for a variety of digital solutions
    • Successfully applying digital sales techniques
    • Using content management systems and applications
    • Monitoring and analyzing traffic to digital applications
    • Advertising and marketing via the following channels:
      • Websites
      • Search Engine Marketing (includes SEO and PPC advertising)
      • Social Media Platforms
      • Targeted Email
      • Affiliate Marketing
      • Video
  • Deep understanding of digital marketing
  • Strong verbal and written communication skills and ability to adapt communications to fit the audience and ensure understanding
  • Solid understanding of web metrics, and digital analytics, with the ability to generate, analyze and interpret data
  • Strong technical skills in HTML, CSS, SQL, Microsoft Office applications, Google Analytics, Adobe Creative Suite apps, WordPress
  • Demonstrated experience managing CRM, segmenting customers
  • Good understanding of search engine guidelines and optimizations
  • Strong knowledge of social media sites, including Facebook, Twitter, and YouTube
  • Ability to deliver effective and innovative digital campaigns
  • Well developed technical knowledge of consumer promotions from idea creation through to deployment
  • Demonstrates professionalism, respect, honesty, empathy, integrity, confidentiality and able to gain the confidence and trust of others
  • Demonstrates strong interpersonal skills and the ability to communicate effectively, work well in a team environment, and interact comfortably at all levels of the organization
  • Effective influencing, problem-solving, decision-making and organizational skills
  • Ability to be creative and apply “out-of-the-box” thinking
  • Strong project management and coordination skills and able to manage multiple / changing priorities and deadlines
  • Ability to be flexible and adaptable when facing tough circumstances

Why work for us?

We know that our dedicated employees give us a lot and are key to our success; in return we offer a total rewards package that includes:

  • Competitive salary and benefits
  • Paid vacation, sick time and floating holidays
  • Continual training, development and coaching
  • Confidential employee and family assistance program
  • Flexible work options to support work-life balance
  • Unique staff benefits on products such as bank accounts, loans & mortgages
  • The opportunity to build a satisfying career in an organization that incorporates many leading-strategic initiatives
  • Being part of an organization that puts their community and employees first
  • Being part of a talented and dedicated team who improve our members’ financial lives

Nestled in the natural beauty of the Selkirk and Monashee mountain ranges, next to the mighty Columbia River, the Greater Trail area offers year-round activities for the outdoor enthusiast from golfing to skiing, mountain biking, kayaking, fishing, hiking and much more.  Amenities include the region’s largest hospital, Selkirk College and an aquatic and leisure centre, all surrounded by inviting neighbouring communities. Affordable, safe and volunteer-oriented communities provide all the modern technology and amenities to keep you connected. Here you will find outstanding opportunities for living life well and to its fullest.

For more information about the Greater Trail region, please visit imaginekootenay.com

For more information about Kootenay Savings, please visit www.kscu.com

Please apply online through the careers section of our website at www.kscu.com to upload your resume and complete the application questions.

We thank all applicants for their interest; however only short listed applicants will be contacted.

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