Brand and Marketing Consultant

Job Advertisement: Brand and Marketing Consultant for Luseland and District Chamber of Commerce
Position Title: Brand and Marketing Consultant (contract)
Location: Luseland, Saskatchewan (Open to remote work)
Duration: Initial development with an on-going contractual relationship.
About Us: Luseland and District Chamber of Commerce is a thriving community organization dedicated to fostering local business growth and community development. We are on a continuous journey of progress and are seeking a proactive and experienced Brand and Marketing Consultant to lead the ongoing development and implementation of a dynamic marketing strategy for the chamber.
Role and Responsibilities:
As a Brand and Marketing Consultant, you will:
• Develop a compelling and cohesive brand identity for the Luseland and District Chamber of Commerce.
• Take the lead in all marketing aspects, including written materials (brochures, etc.), social media, website management, newsprint advertising, and other promotional channels.
• Collaborate with the chamber’s leadership team to understand goals and objectives, ensuring that marketing strategies align with the overall vision.
• Create and maintain consistency in messaging across all platforms to enhance the chamber’s brand presence.
• Provide guidance and support to chamber members, empowering them to utilize effective marketing strategies in their own businesses.
• Increase membership in the Chamber of Commerce through targeted marketing initiatives.
• Create content that aligns with the mission and values set forth by the founding committee.
• Produce professional-looking content, including engaging videos, to capture the attention of our target audience.
Qualifications:
• Proven experience in developing and implementing successful marketing strategies.
• Strong understanding of branding principles and the ability to create a cohesive brand identity.
• Proficiency in various marketing channels, including social media, website management, and traditional advertising methods.
• Excellent communication and collaboration skills.
• Ability to work independently and lead marketing initiatives.
• Experience in creating professional and engaging video content.
Benefits:
• A unique opportunity to contribute to the growth of a vibrant community and its local businesses.
• The chance to establish a long-term relationship with the chamber and potentially offer ongoing marketing services to its members.
• Competitive compensation based on experience and deliverables.
How to submit your proposal:
Interested candidates should submit a comprehensive proposal outlining their experience, approach to branding and marketing, and a relevant portfolio, including examples of video content. Please send applications to info@ldchamber.com by 2:00pm on March 28, 2024.
Success Criteria:
The success of this role will be measured by:
• Increased membership in the Chamber of Commerce through targeted marketing efforts.
• The creation of content that effectively reflects the mission and values established by the founding committee.
• Production of professional-looking content, including engaging videos, to capture the attention of our target audience.
• The ability to evaluate and extend marketing services to Chamber members, enhancing the value proposition for our community.
We believe that investing in a professional consultant will not only elevate the chamber’s marketing efforts but will also provide a valuable resource for our members’ businesses. Join us in making a lasting impact on the Luseland and District business community.
Luseland and District Chamber of Commerce info@ldchamber.com

Growth Marketing Specialist

It’s an exciting time to be part of SASCU! Come join a dynamic marketing team set to deliver on a fresh brand purpose that boldly inspires people, communities, and businesses.

Feel good about the work you do and your positive impact on the financial well being of thousands of people throughout the Shuswap. Carry it out among a work culture that is the perfect blend of friendliness, collaboration, and professionalism—plus fun!

As SASCU’s Growth Marketing Specialist, you will be a powerful force in growing SASCU Financial Group’s business lines and brand overall. Using traditional and digital marketing savvy, you will grow our membership and client numbers, strengthen relationships, and enhance financial confidence.  Delivering on strategic priorities, you will create high-quality content and effective campaigns promoting SASCU products and services to target audiences. You will advance the value of being part of SASCU.

What you’ll do:

  • Drive leads and new business – develop and execute campaigns to effectively reach desired target audiences and achieve marketing goals.
  • Work closely with in-branch teams to execute their role in the campaign and optimize conversion of leads.
  • Create high-quality content for a variety of platforms, including SASCU’s websites and social media, to promote SASCU’s brand and the value of membership.
  • Create and manage online advertising.
  • Lead engagement and development of the Marketing Ambassador team to cultivate the relationships between marketing and branches.

What you’ll bring:

  • Degree or diploma in Marketing, Digital Marketing, Communications, or a related field.
  • 3-5 years’ experience in marketing, preferably in a financial services environment, or an equivalent combination of education and experience.
  • Experience using online platforms and tools to execute digital marketing strategies, grow social media channels, and track engagement.
  • Knowledge of product lines and business processes in the financial sector; front line experience providing financial services to customers is an asset.

You’re perfect for this role if you have:

  • Superior written and oral communication skills.
  • Advanced Microsoft Office skills and working knowledge of Google Ads and Analytics.
  • Attention to detail and high level of accuracy.
  • A valid driver’s license and access to reliable transportation is required.

We offer:

  • A competitive base salary plus performance-based incentive pay.
  • A pension plan with SASCU matching all funds.
  • Comprehensive group benefits coverage including extended health and dental care, travel insurance, life insurance, and an Employee and Family Assistance Program.
  • Flexible spending account for health and personal wellness activities and expenses.
  • Flexible work arrangements and paid time off including vacation, medical/care time, a flexible “Floater Day”, and paid community volunteering.
  • Opportunities for career growth, financial aid for training and development, and rewards and recognition.
  • Waived or reduced banking fees, and reduced rates on personal loans and mortgages.

This is a full-time, Monday to Friday position. It is an excellent opportunity for a community-minded individual to further their career within a successful and growing organization. If this sounds like you, let us know! To apply, please email a cover letter and résumé to us at hr@sascu.com.

Flexible Work Arrangements:

A regular in-branch presence is required. As such, the successful candidate must reside within a commutable distance of Salmon Arm, BC. Consideration will be given to a hybrid (not full) remote work arrangement after the successful candidate has completed probation.

Our Commitment to Diversity and Inclusion:

SASCU is an equal opportunity employer committed to supporting Diversity and Inclusion. We recruit and select applicants for employment solely based on their qualifications, with emphasis on selecting the best-qualified person for the job. We support an inclusive environment where employees feel empowered to share their experiences, ideas, and perspectives.

A bit about SASCU:

SASCU Financial Group offers a broad range of personal and business financial services through SASCU Credit Union and its three lines of business: SASCU Insurance, SASCU Wealth, and Commercial banking. SASCU Credit Union branches are in Sicamous and Sorrento, plus two in Salmon Arm. Established in 1946, SASCU has more than 19,000 members, 150 staff, and $1 billion in assets. In addition, SASCU stewards $235 million in client investments and serves more than 5,000 insurance customers. Learn more at www.sascu.com

The successful candidate will be required to meet fidelity bonding requirements, including completion of references, a criminal record check, and credit check.

Marketing Growth Specialist

This is a great opportunity to join a creative and well-established team of marketing professionals!

We invite you to be part of a team where you can feel good about the work you do and the positive impact you will have in the Shuswap community. We believe in fostering a work environment that is the perfect blend of friendliness, support, and professionalism, not to mention, fun!

As SASCU’s Growth Specialist, you will carry out strategies to pursue growth for all SASCU business lines and the brand overall, including growth of members and clients. Providing strategic content creation, development, and execution in print and digital, you will be fundamental in introducing new campaigns promoting SASCU products and services to reach defined target audiences. You will advance the value of being part of SASCU.

 

What you’ll do:

  • Develop and execute content strategies to effectively reach desired target audiences and achieve marketing goals.
  • Liaise with team members and consultants on creative and design concepts to ideate and define content goals.
  • Engage staff in the delivery of campaigns and how the campaign ‘shows up’ in branch.
  • Research content and financial services trends to ensure content is relevant and appealing.
  • Create content for a variety of platforms, including SASCU’s websites and social media, to promote SASCU’s brand and the value of membership.
  • Create and manage online advertising.
  • Enhance SASCU’s position as a financial partner via social media, personalized outreach, and other digital channels.
  • Lead engagement and development of the Marketing Ambassador team to provide regular communication and face-to-face interaction with branch staff.

What you’ll bring:

  • Degree or diploma in Marketing, Digital Marketing, Communications, or a related field.
  • 3-5 years’ experience in marketing, preferably in a financial services environment, or an equivalent combination of education and experience.
  • Experience using online platforms and tools to execute digital marketing strategies, grow social media channels, and track engagement.
  • Comprehensive knowledge of market/customer analysis principles, methodologies, tools, and techniques.
  • Working knowledge of project management fundamentals and proven ability to manage a variety of projects simultaneously through to completion.
  • Knowledge of product lines and business processes in the financial sector; front line experience providing financial services to customers is an asset.

You’re perfect for this role if you have:

  • Superior written and oral communication skills.
  • Advanced Microsoft Office (Excel, Word, PowerPoint) skills, and working knowledge of Google Ads and Analytics is preferred.
  • Attention to detail and high level of accuracy.
  • A valid driver’s license and access to reliable transportation is required.

We invest in our employees by offering:

  • A competitive base salary plus performance-based incentive pay, and a pension plan with SASCU matching all funds.
  • Comprehensive group benefits coverage including extended health and dental care, travel insurance, and life insurance, and an Employee and Family Assistance Program.
  • Flexible spending account for additional health and personal wellness activities and expenses.
  • Flexible work arrangements and paid time off including vacation, medical/care time, a flexible “Floater Day”, and paid community volunteering.
  • Opportunities for career growth, financial assistance for training and development, and rewards and recognition.
  • Additional benefits including waived or reduced banking fees and reduced rates on personal loans and mortgages.

This is a full-time, Monday to Friday position. It is an excellent opportunity for a community-minded individual to further their career within a successful and growing organization. If this sounds like you, let us know! To apply, please email a cover letter and résumé to us at hr@sascu.com.

 

Flexible Work Arrangements:

Consideration will be given to a partial remote work arrangement for the successful candidate. A regular in-branch presence is required.

 

Our Commitment to Diversity and Inclusion:

SASCU is an equal opportunity employer committed to supporting Diversity and Inclusion. We recruit and select applicants for employment solely based on their qualifications, with emphasis on selecting the best-qualified person for the job. We support an inclusive environment where employees feel empowered to share their experiences, ideas, and perspectives.

 

A bit about SASCU:

SASCU Financial Group offers a broad range of personal and business financial services through SASCU Credit Union and its three lines of business: SASCU Insurance, SASCU Wealth, and Commercial banking. SASCU Credit Union branches are in Sicamous and Sorrento, plus two in Salmon Arm. Established in 1946, SASCU has more than 19,000 members, 150 staff, and $1 billion in assets. In addition, SASCU stewards $235 million in client investments and serves more than 5,000 insurance customers. Learn more at www.sascu.com

 

The successful candidate will be required to meet fidelity bonding requirements, including completion of references, a criminal record check, and credit check.

Marketing Manager

Sunrise Credit Union is recruiting the best and the brightest.

Sunrise Credit Union is a rapidly growing financial institution that retains the values and traditions of the past while embracing a dynamic, progressive future. We’re proud of our friendly, down-to-earth culture that fosters innovation, creativity and confidence among our staff.

At Sunrise, our beliefs are simple; we believe in supporting our communities, developing and educating our team and being there for our members. Our organization proudly boasts over 220 staff members in 19 branches and a rapidly growing asset base of over $1.8 billion.

As the Marketing Manager, you will manage the marketing department, member relations, and external communications of the credit union and its subsidiaries. The role will include developing and recommending a marketing plan that effectively promotes the credit union’s products and services. This role provides consultative support to senior staff members in the development of marketing strategies, new products and services, marketing programs and the marketing planning process. As the manager, you will oversee production of the annual report, member communications, community sponsorship and donations as well as the marketing and promotional aspect of the credit union’s web site, social media and virtual branch.

Preference will be given to those with a post-secondary education in marketing, communications, or related discipline and plus 2 years’ experience within the credit union system or other financial and/or services industries preferably in marketing of financial products and services.

If you are an enthusiastic team player, honest as the day is long and possess a desire to serve Sunrise Credit Union members in our vibrant communities, then we want to hear from you! Please visit our website for more information and to apply online by May 22, 2023.

Vice President, Brand and Marketing

Position: Vice President, Brand & Marketing

Stride Credit Union is a co-operative financial institution, operating in the best interests of our members and our communities. Because we are locally owned and operated by members, servicing the needs of these members and potential members is our #1 priority.

Operating across eight communities in the Central Plains region; Neepawa, Glenella, Austin, Gladstone, MacGregor, Oakville, Plumas and Portage la Prairie we offer a comprehensive line of financial products and services for any and every kind of member. Our primary objective is to provide friendly, personalized, innovative financial services with fair pricing to our members at all times.

What’s the Opportunity?

The Vice President, Brand and Marketing reports directly to the CEO, and is responsible for leading the strategic development and implementation of Stride’s brand image and marketing plans. Through quality design, this role ensures Stride is reflected positively and consistently across all mediums, sales channels, social media platforms and internal communications.

This role is responsible for conceiving, developing, and designing creative materials that drive and elevate Stride’s brand awareness. The Vice President, Brand & Marketing collaborates with other business lines to understand goals and develop marketing plans for the promotion of products and services.

What you’ll get to do:

• Develop and establish brand strategies across all platforms and delivery channels
• Align brand campaigns and plans, both internal and external, towards company strategic goals and brand promise
• Manage the design and production of marketing materials for social media, website, advertisements, or other audio-visual platforms
• Maintain a high level of strategic foresight by identifying customer and business needs, and adjusting objectives accordingly
• Plan and implement campaigns and brand experiences, from concept through execution
• Coordinate the development of marketing budgets and policies and identify shortand long-term marketing objectives
• Own the annual marketing plan and budget, setting current and long-term goals
• Coordinate market research activities and reporting to identify trends, opportunities, risks, and member satisfaction
• Evaluate marketing initiatives through proactive metrics to ensure they meet changing market and competitive conditions
• Research and recommend opportunities for new products, services, and offerings, and coordinate the related development and implementation activities
• Oversee the management and maximization of the website, mobile app and social media channels to attract and retain Stride members
• Work with a network of advertising and media professionals, contractors, and agents in carrying out marketing strategy and initiatives
• Complete segmentation activities to identify areas for target marketing

Qualifications:

• Post Secondary marketing, business or communications degree or diploma
• 7+ years of progressive marketing and communications experience
• Previous experience leading a team of creative professionals
• A portfolio that confirms creative style, top tier writing and editorial skills, and a proven ability to leverage traditional and online channels to influence consumer behaviour
• Demonstrated knowledge of market trends, lines of business and range of products and services offered by the Credit Union and its competitors
• Sound leadership, staff management and teambuilding skills
• Strong communication, organizational skills
• Demonstrated ability to manage employees including contractors and vendors
• Ability to navigate ambiguity and manage competing priorities

Why join Stride Credit Union?

We offer an engaging work environment where creativity and autonomy are valued. You will receive a significant total compensation package including a competitive salary, eligibility for variable compensation and a matched pension plan. You will also receive additional benefits, such as:
• Extended health, dental and vision benefits
• Flexible work options, where available
• Employee banking benefits (including free chequing accounts, low interest credit card and bonus rates on deposit and lending products)
• Opportunities for professional development

If this sounds like something you are up for, we want to hear from you! Please submit your Resume and cover letter to careers@stridecu.ca. This posting will remain open until filled.

Marketing Insights Analyst

This is a great opportunity to join a creative and well-established team of marketing professionals! We invite you to be part of a team where you can feel good about the work you do and the positive impact you will have in the Shuswap community. We believe in fostering a work environment that is the perfect blend of friendliness, support, and professionalism (not to mention fun)!

As SASCU’s Marketing Insights Analyst, you’ll turn data into valued insights that strengthen the actions of each member of the Marketing team and support SASCU’s growth. You’ll be a data subject matter expert on our members and customers, performing analysis of digital usage, surveys, campaign performance, new markets, and product opportunities. This role is critical to the development and operation of SASCU’s marketing automation and personalization strategy.

 

What you’ll do:

  • Analyze client information and competitive benchmarking to identify opportunities to optimize performance of marketing and sales efforts.
  • Collaborate with internal teams and third parties to identify new data sources and database/platform integration opportunities.
  • Leverage existing tools and, where needed, develop new tools, to measure and report on campaign and digital delivery results.
  • Develop insights into digital and omnichannel customer experience issues and opportunities.
  • Develop and implement marketing automation, including use of artificial intelligence.
  • Through A/B testing and analysis of data points, recommend changes to generate stronger leads and heighten lead conversion rates.
  • Recommend data-driven changes to personalize touchpoints along the customer journey.
  • Develop dashboards, reports, and visuals to present data and report on key performance indicators.
  • Provide analysis and advice on product development to lines of business across the organization.

 What you’ll bring:

  • Degree or diploma in Marketing, Statistics, Business, or a related field.
  • 5 years’ experience in a related field, preferably in a financial service environment, or an equivalent combination of education and experience.
  • Experience using and/or implementing a marketing automation platform.

You’re perfect for this role if you have:

  • Understanding of market/customer analysis principles, methodologies, tools, and techniques.
  • Proven data extraction, analysis, and interpretation skills.
  • Outstanding problem-solving and analytical skills including a talent for conducting research, and turning data into relevant and communicable insights.
  • Advanced computer skills including Microsoft Office programs (Excel, Access, PowerPoint), analytical and reporting software.
  • Attention to detail and a high level of accuracy.
  • Ability to communicate both orally, visually, and in writing with internal customers, technical teams, and other coworkers, work to schedules and adapt easily to changing priorities and business needs.
  • Commitment to ongoing professional development, learning, and growth.

We invest in our employees by offering:

  • A competitive base salary plus performance-based incentive pay, and a pension plan with SASCU matching all funds.
  • Comprehensive group benefits coverage including extended health and dental care, travel insurance, and life insurance, and an Employee and Family Assistance Program.
  • Flexible spending account for additional health and personal wellness activities and expenses.
  • Flexible work arrangements and paid time off including vacation, medical/care time, a flexible “Floater Day”, and paid community volunteering.
  • Opportunities for career growth, financial assistance for training and development, and rewards and recognition.
  • Additional benefits including waived or reduced banking fees and reduced rates on personal loans and mortgages.

 

This is a full-time, Monday to Friday position. It is an excellent opportunity for a community-minded individual to further their career within a successful and growing organization. If this sounds like you, let us know! To apply, please email a cover letter and résumé to us at hr@sascu.com.

 

Flexible Work Arrangement:

Consideration will be given to a remote work arrangement for the successful candidate. The successful candidate must reside in British Columbia.

 

Our Commitment to Diversity and Inclusion:

SASCU is an equal opportunity employer committed to supporting Diversity and Inclusion. We recruit and select applicants for employment solely based on their qualifications, with emphasis on selecting the best-qualified person for the job. We support an inclusive environment where employees feel empowered to share their experiences, ideas, and perspectives.

 

A bit about SASCU:

SASCU Financial Group offers a broad range of personal and business financial services through SASCU Credit Union and its three lines of business: SASCU Insurance, SASCU Wealth, and Commercial banking. SASCU Credit Union branches are in Sicamous and Sorrento, plus two in Salmon Arm. Established in 1946, SASCU has more than 19,000 members, 150 staff, and $1 billion in assets. Learn more at www.sascu.com

 

We thank all candidates for their interest, however, only those selected for an interview will be contacted. The successful candidate will be required to meet fidelity bonding requirements, including completion of references, a criminal record check, and credit check.

Manager, Brand

Manager, Brand – Any Branch

Join the Cornerstone Crew!

Be Part of Something . . . .

Cornerstone Credit Union is looking for a leader, who is passionate about improving the well-being of our members, our employees and the communities we serve, to join our team as the Manager, Brand.

Reporting to the Director, Strategy & Brand, the Manager, Brand will analyze customer insights, consumer trends, market analysis and marketing best practices to build successful strategies. This position develops and directs business activities, to the team, related to the design, development and implementation of Cornerstone Credit Union’s marketing plan. The incumbent will own product development and market segmentation. The Manager, Brand is responsible for the development and design of our corporate brand that will improve awareness and drive business to the credit union. Work collaboratively with team members and departments to deliver professional marketing programs that effectively and accurately communicates defined objectives and business goals.

Your key responsibilities will include:

  • Build a coaching culture to support a team of specialists to solve their own problems, make their own decisions and own their personal development. Provide your team with experiential learning opportunities.
  • Support the development and messaging of the brand narrative ensuring consistent alignment to Cornerstone Credit Union brand, vision, purpose, values and strategies.
  • Develop, execute and manage marketing programs and campaigns utilizing data to provide members with advice and financial literacy in the moment the members need it. Develop campaign reports and data analysis to monitor growth, member loyalty and overall campaign success.
  • Lead the planning and implementation of our member or general market research initiatives. Analyze primary and secondary research, prepare recommendations for action and execute approved plan to improve the overall brand experience for our members.
  • Stay current on market trends and competitive activity.
  • Lead the development of department budgets and tactical plans and monitor performance in relation to budget and plans.

What we are looking for . . . .

The ideal candidate will have post-secondary education in Marketing and/or Communications plus 5 to 7 years of job-related experience in marketing, brand strategy or digital media or an equivalent combination of education and experience.

The incumbent must have a proven ability to work cross-functionally, be a creative thinker and problem solver, possess effective communication skills, have project management experience with a solid understanding of project management principles and techniques, and be an analytical thinker who is able to identify long-term opportunities and trends.

If you already know about the features and benefits of a credit union that is an extra bonus!

A commitment to continuous learning and development is an important part of being on our team as well as taking pride in caring for our internal members and providing top-notch member service!

For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.

https://cornerstonecu.prevueaps.com/jobs/236718-37571.html

Marketing Community Lead

This is a great opportunity to join a creative and well-established team of marketing professionals!

We invite you to be part of a team where you can feel good about the work you do and the positive impact you will have in the Shuswap community. We believe in fostering a work environment that is the perfect blend of friendliness, support, and professionalism (not to mention fun)! Add in a competitive compensation plan, and perks such as reduced banking fees, comprehensive benefits, and spectacular natural scenery, and you’ll see why SASCU is an award-winning employer.

As SASCU’s Community Lead, you will develop, support, and monitor SASCU’s social and environmental programs and community partnerships. You will be fundamental in nurturing SASCU’s position in the region as a community leader, a desired community partner, and a valuable community contributor. You will promote SASCU’s reputation, story, and image through coordination of internal and external programs and events, and you will be instrumental in engaging staff and the public with SASCU’s social purpose.

 

What you’ll do:

  • Provide recommendations for the development and implementation of community relations and communication programs that advance SASCU’s reputational and strategic goals.
  • Lead and promote SASCU’s employee volunteer program.
  • Promote, coordinate, and support scholarship, donation, and sponsorship processes.
  • Manage SASCU’s social media channels, including content creation and coordination.
  • Use story-telling best practices to create meaningful content to generate internal and external awareness of and emotional connection to SASCU initiatives.
  • Build community presence in SASCU’s markets, including serving on association boards as requested.
  • Seek sponsorships, including partnerships, with organizations that align with SASCU’s desired impact.
  • Enhance SASCU’s visibility and appropriate participation in projects, activities, events, and other supported initiatives.
  • Prepare submission packages for Board presentations and participate in Community Relations and Sponsorship Committee meetings.
  • Work closely with the Manager, Brand & Community to develop and execute department strategies and goals related to SASCU’s underserved communities, Indigenous, and new Canadians.

 

What you’ll bring:

  • Degree or diploma in Marketing, Digital Marketing, Public Relations, Communications, or a related field.
  • 2-3 years’ experience in community engagement, outreach, event planning, and working in partnership with community organizations; or an equivalent combination of education and experience.

 

You’re perfect for this role if you have:

  • Solid knowledge of social media, and a working knowledge of audio-visual equipment (DSLR cameras, video/audio recorder, microphones).
  • The ability to build relationships, generate enthusiasm, and work with diverse populations.
  • Proven ability to coordinate a variety of work under deadlines and adapt easily to changing priorities and business needs.
  • Excellent verbal and written communication skills.
  • A valid driver’s license and access to reliable transportation is required.

 

This is a full-time, Monday to Friday position, requiring the ability to work flexible hours, including evening and weekends as needed for community events. It is an excellent opportunity for a community-minded individual to further their career within a successful and growing organization. If this sounds like you, let us know! To apply, please email a cover letter and résumé to us at hr@sascu.com.

 

Flexible Work Arrangements

Consideration will be given to a partial remote work arrangement for the successful candidate. A regular in-branch/community presence is required.

 

A bit about SASCU:

SASCU Financial Group offers a broad range of personal and business financial services through SASCU Credit Union and its three lines of business: SASCU Insurance, SASCU Wealth, and Commercial banking. SASCU Credit Union branches are in Sicamous and Sorrento, plus two in Salmon Arm. Established in 1946, SASCU has more than 19,000 members, 150 staff, and over $1 billion in assets. Learn more at www.sascu.com

 

Our Commitment to Diversity and Inclusion:

SASCU is an equal opportunity employer committed so supporting Diversity and Inclusion. We recruit and select applicants for employment solely based on their qualifications, with emphasis on selecting the best-qualified person for the job. We support an inclusive environment where employees feel empowered to share their experiences, ideas, and perspectives.

 

We thank all candidates for their interest; however, only those selected for an interview will be contacted. The successful candidate will be required to meet fidelity bonding requirements, including completion of references, a criminal record check, and credit check.

Senior Marketing Advisor

As a Senior Marketing Advisor, you analyze market needs to develop and lead marketing strategies to meet partner/client requirements, supporting business development.

You work along side our Marketing and Client Experience teams to serve as a resource person to partners to provide strategic advice and assist them with tailored marketing strategies to build their credit card portfolio. You recommend solutions to improve or optimize standards, policies, and programs. Your projects and initiatives require extensive knowledge of your line of work.

You prepare marketing recommendations, solutions and action plans based on the organization’s objectives and priorities. You help solve complex problems using your analytical skills and extensive knowledge of your line of business. Coordination is critical, so you frequently interact with stakeholders working in other fields. Interpersonal savvy is therefore essential.

General Information on the Position

This position is within a division of the Desjardins Group called Collabria Financial.

Collabria Financial is a Canadian credit card issuer offering customized card programs for Canadian credit unions, serving their consumer and business members in a B2B2C framework. Collabria is a client-centric, payment solutions provider created expressly to help financial institutions and Credit Unions gain the benefits of increased operational control and improved member relationships.

At its core, what sets Collabria apart is its foundation in partnership, collaboration, and responsiveness. The successful candidate will have a strong desire to learn and collaborate with internal and external stakeholders, be very organized and detail oriented and willing to dig deep to analyze and solve problems.

Main responsibilities

  • Analyze partner profiles, operations, and portfolios to understand their marketing needs
  • Lead the development and the implementation of partner tailored marketing campaigns, from brief stage to in-market execution
  • Lead projects, initiatives and activities and diagnose issues, challenges, and needs to determine target outcomes
  • Develop and help implement objectives, solutions, and action plans
  • Analyze data, conduct studies, make recommendations, and write summaries.
  • Keep abreast of emerging trends and share best practices knowledge and insights.

Other working conditions

  • Workplace: Position located in Toronto, Montreal, Calgary, Burnaby or Winnipeg, depending on the applicant selected. The work arrangement for the position is hybrid work #LI-Hybrid Work from Home may be available for the right candidate.
  • Number of jobs available : 1

Qualifications

  • Bachelor’s degree in a related field
  • A minimum of 4 years of relevant experience
  • Previous experience in the credit union system and/or payment industry is preferable

 

Please note that other combinations of qualifications and relevant experience may be considered

  • For vacant positions available in Quebec, please note that knowledge of French is required

 

Specific knowledge

Strong communication skills in French and English, both oral and written (an asset)

Desjardins Cross-sector skills

Action oriented, Customer Focus, Differences, Nimble learning

Key competencies for the job

Business insight, Interpersonal Savvy

Unposting Date

2022-10-2

To apply to this job, please visit: Careers (myworkdayjobs.com)

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